EC Theater Session: Successfully Engaging the Digital Customer
Mayank Choudhary (Director, Product Marketing, Oracle Communications)
Location: Enterprise Connect Theater
Date: Monday, March 12
Time: 6:30pm - 6:50pm
Pass type: Entire Event, Tue-Thu Conference, Expo Plus - Get your pass now!
Track: Open to All
Vault Recording: Audio-Only
The customer journey has shifted: consumers no longer follow linear paths toward purchasing a product; instead their journeys wind across organizations’ myriad digital channels and devices. To improve engagement with your prospects and customers, ask yourself:
Are your customers struggling to connect with you?
Can you meet customers on the “right channel” at the “right time”?
How well does your mobile app provide service and sales support to your customers?
Would you like to reduce response time and improve customer satisfaction?
This session will cover key enterprise considerations, such as humanizing the digital experience, providing a mobile-first approach, and engaging with context. See how cloud, in-app real-time communications (HD voice, HD video, screen share), contextual routing – can elevate customer experience.