Software-Based Video in the Meeting Room


Ira Weinstein (Senior Analyst & Partner, Wainhouse Research)


Mark Strassman (Chief Product Officer, Bluejeans)

Joan Vandermate (Head of Marketing, Logitech)

Ilya Bukshtyen (Principal GPM, Microsoft)

Holger Stoltze (Director of Product Management, Revolabs, part of Yamaha UC)

Oded Gal (Head of Product Management, Zoom)

Location: Sun D

Date: Thursday, March 15

Time: 8:00am - 8:45am

Pass type: Entire Event, Tue-Thu Conference - Get your pass now!

Track: Video Collaboration & A/V

Vault Recording: TBD

Once considered a DIY-only approach, software-based video conferencing is all the rage. This session will provide insight into the pros and cons of software-based video, and guidance to help you choose the right solution for your environment.

Traditional, hardware-based video conferencing solutions can provide an exceptional AV experience—no question. And in recent years, the usability of these systems has dramatically improved. However, such systems can be expensive, offer a rudimentary feature-set, and inconvenient for IT-professionals to manage. And in many cases, users are intimidated by the unfamiliar workflow of these systems.

To avoid these issues, some enterprises have cobbled-together alternative options by using standard PCs and off-the-shelf conferencing applications (e.g. Skype for Business, WebEx, GoToMeeting, etc.). While cost effective and IT-friendly, these solutions have brought with them a different set of workflow, usability, and management challenges. In the last few years, a new crop of software-based meeting room systems have hit the market from vendors like Microsoft, BlueJeans, Zoom, and others. These cloud-powered systems offer a compelling combination of low cost, ease of use, flexibility, and “good enough” (or even better) video performance--in an easy to buy and deploy package.

But despite the hype, is software-based video for everyone? For example, should all Skype for Business shops use Skype for Business in their meeting rooms? This session will provide the information and insight that organizations need to make the right decisions regarding their meeting room video.

* What use cases are best suited for software-based video meeting rooms?
* How do you define what is “good enough” performance for your company?
* What are the real costs associated with software-based, meeting room video conferencing?
* Is software-based video reliable enough for critical meetings?
* How do you select the right solution for your organization?