Laura Bassett, Vice President Product Marketing, Customer Experience, NICE
Laura is an outstanding product marketer, gifted speaker, product ambassador, and strategic thinker. She is practical with execution and achieving ambitious goals set by the team. She is committed to her team and ensuring their success and contribution to the broader business, and rumor has it she creates a trusted and fun work environment.
Laura has 20+ years of experience in consulting, development, and delivery, making her an extremely knowledgeable and passionate Vice President of Product Marketing at NICE. Laura is NICE CXOne’s chief storyteller, leading a team of the industry’s most innovative and creative thought leaders. She leads product, content, segment, and competitive marketing for NICE, working closely with product management, sales, and channels to passionately deliver solutions for customers and help them make experiences flow.
She is very personable and has built strong, positive relationships and influences at every level of the organization. She has a passion for customer success and for an outstanding customer experience.
