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Michael McCann leads the Product Marketing Research Team at GoTo with over 13 years of marketing and advertising experience and has been with the company since Jan 2020. GoTo recently concluded (Feb ’23) an exclusive piece of research with over 1,000 IT Decision makers for small and mid-sized enterprises with our analyst partner Frost & Sullivan.
Join Michael at his talk at 3pm on Tuesday, March 28 in the EC Theater 2340 to learn how SMEs are adapting to today’s business and customer communication demands. Increasing IT workloads, amping up the customer experience, and meeting employee needs of evolving work-- all in the face of lower budgets and economic headwinds. This session will offer brand-new insights, software trends and priorities from the minds of over 1,000 SME IT decision-makers.
Join GoTo to explore key highlights so you can start applying them to your business today