Enterprise Connect 2026 Schedule
Beyond the Integration Gap: Why Contact Center AI Needs Unified Data to Work
Lauren Warrington (Senior Product Marketing Director, Salesforce)
Neil Armstrong (Product Management Senior Director, Salesforce)
Location: EC Theater - Booth 228
Date: Tuesday, March 10
Time: 5:20 pm - 5:40 pm
Pass Type:
All Access, Premium, Summit, Expo Plus
Session Type:
Session - Sponsored
Vault Recording: TBD
The competitive divide is clear: top performing contact centers keep live interactions and core data as closely linked as possible. When AI and human agents lack direct access to CRM data, every interaction becomes impersonal—customers repeat themselves, context disappears between channels, and agents scramble to piece together history. Join Salesforce leaders, Lauren Warrington and Neil Armstrong for a live demo and learn how unified platforms connect interaction channels, AI agents, and trusted CRM data in one place—eliminating the guesswork and transforming contact centers from reactive cost centers into proactive relationship engines.