Enterprise Connect is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Designing for The New Era of Customer Engagement - A Twilio Masterclass

Rae Weon  (Customer Engagement Advisor, Twilio Executive Engagement Programs, Twilio)

Jen Kantardjian  (Business Value Advisor, Twilio Executive Engagement Programs, Twilio)

Samantha Stephey  (Program Manager, Twilio Executive Engagement Programs, Twilio)

Location: Sun C

Date: Wednesday, March 27

Time: 12:30 pm - 2:15 pm

Pass Type: 3-Day Conference Pass, 4-Day Conference Pass, Expo Plus Orlando, Half-Day Training - Get your pass now!

Session Type: Sponsored Session

Vault Recording: TBD


Recent advancements in data and AI are changing the way that businesses engage with customers and creating new opportunities for companies to personalize communications at scale. But in this new era of customer engagement, what hasn’t changed is the need to create memorable experiences for customers. Getting back to the basics of great engagement, this masterclass will explore the operational shifts organizations must make in order to meet today’s engagement needs and unlock both customer and company value.

You will walk away from this masterclass with:

  • A set of design principles for best-in-class customer engagement
  • A deepened understanding of your organizations’ omnichannel maturity level
  • Practice redesigning a customer interaction with research-backed design tools and frameworks